Create a business that stands out from the competition.
The key to any successful business is to know what’s missing.
I’ll be honest. We make our businesses too complicated. From “personal branding” to posting on social media, the advice to create a successful business can be overwhelming and confusing.
The thing is, people buy from people. And the only thing that matters is your messaging and the relationships you create.
If you’re an early founder and want people to buy your product or service, it needs to solve a problem they have and make them feel confident that you’re the best.
Here’s how I’ve done it for my business as well as my clients.
There’s nothing more frustrating than feeling like you don't know what you're doing.
You feel like you’re doing all the right things. But sales still aren’t where you want them to be.
Why is this happening? What are you doing wrong?
It feels like an endless cycle you can’t get out of. People will tell you this is because you’re not doing the “right” things.
But there’s more to it than that.